Vestergaard Frandsen Announces Launch of Continent Wide Malaria Prevention Program in Kisumu, Kenya
At Risk Families To Receive PERMANETS During Regular Vaccination Visits
(CSRwire) NAIROBI, Kenya--(BUSINESS WIRE)--July 8, 2006--Mikkel Vestergaard Frandsen, CEO, Vestergaard Frandsen, together with the Global Fund announced at a briefing today a massive malaria prevention program that will bring insecticide treated bed nets to thousands of at-risk families. The nets, which are financed through an $82 million grant from the Global Fund to Fight AIDS, Tuberculosis, and Malaria, will be provided jointly with a range of other essential health interventions, including measles vaccinations, polio vaccinations (in select districts), vitamin A, and de-worming medicine.
Malaria accounts for roughly one-quarter of all deaths among children under the age of five in Kenya each year. The disease takes a considerable toll on the country's economy, causing the loss of an estimated 170 million productive working days each year. Currently, only six percent of pregnant women and young children sleep under a long-lasting insecticide-treated bed net -- a level the campaign aims to increase to more than 70 percent.
Nearly 34 organizations have partnered to implement this innovative program including the Measles Initiative, a partnership led by the American Red Cross, United Nations Foundation, World Health Organization (WHO), United Nations Children's Fund (UNICEF) and U.S. Centers for Disease Control and Prevention (CDC). The Kenya Red Cross will be working with the government and other partners to educate and mobilize communities.
"My company is in the business of saving lives," said Mikkel Vestergaard Frandsen, CEO, Vestergaard Frandsen. "Working with the Kenyan Ministry of Health, Global Fund and our esteemed partners in the international NGO community we will be bringing nearly 3.5 million life saving PERMANETS to at-risk families in Kenya. The profound effect our products can have on so many lives is humbling. In combination with the other essential health interventions provided, we are substantively improving the lives of millions of people who need help the most."
Reference: http://www.csrwire.com/synd/business-ethics/article.cgi/5919.html
(CSRwire) NAIROBI, Kenya--(BUSINESS WIRE)--July 8, 2006--Mikkel Vestergaard Frandsen, CEO, Vestergaard Frandsen, together with the Global Fund announced at a briefing today a massive malaria prevention program that will bring insecticide treated bed nets to thousands of at-risk families. The nets, which are financed through an $82 million grant from the Global Fund to Fight AIDS, Tuberculosis, and Malaria, will be provided jointly with a range of other essential health interventions, including measles vaccinations, polio vaccinations (in select districts), vitamin A, and de-worming medicine.
Malaria accounts for roughly one-quarter of all deaths among children under the age of five in Kenya each year. The disease takes a considerable toll on the country's economy, causing the loss of an estimated 170 million productive working days each year. Currently, only six percent of pregnant women and young children sleep under a long-lasting insecticide-treated bed net -- a level the campaign aims to increase to more than 70 percent.
Nearly 34 organizations have partnered to implement this innovative program including the Measles Initiative, a partnership led by the American Red Cross, United Nations Foundation, World Health Organization (WHO), United Nations Children's Fund (UNICEF) and U.S. Centers for Disease Control and Prevention (CDC). The Kenya Red Cross will be working with the government and other partners to educate and mobilize communities.
"My company is in the business of saving lives," said Mikkel Vestergaard Frandsen, CEO, Vestergaard Frandsen. "Working with the Kenyan Ministry of Health, Global Fund and our esteemed partners in the international NGO community we will be bringing nearly 3.5 million life saving PERMANETS to at-risk families in Kenya. The profound effect our products can have on so many lives is humbling. In combination with the other essential health interventions provided, we are substantively improving the lives of millions of people who need help the most."
Reference: http://www.csrwire.com/synd/business-ethics/article.cgi/5919.html
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